Andrea
- Brand Strategy
- Photoshoot Direction
- Videography Clips
- Brand Identity Design
- Social Media Graphics
- Marketing Material Design
- Website Copywriting
- Website Design
- Showit Website Development
6 Weeks
Friendly, Feminine, Sophisticated
Hello Sunshine is a Pittsburgh-based wellness company that offers doula and life coaching services.
Andrea operated her business for over a year without investing in a full brand identity. She purchased a few ready-made logos but eventually felt disconnected from them.
Her lack of professional branding left her hesitant to market her business and services on the scale that she needed to in order to be sustainable, which prompted her to inquire with The Rebrand Lab.
It was important to Andrea that she worked with an agency that could help her develop her brand based on strategy and design a full-bodied brand that her business could grow into – not just a logo.
As she works very closely with clients, it was also important that her brand felt like an extension of herself and potential clients were able to make an immediate connection, whether experiencing Hello Sunshine online or in-person.
After unveiling her rebrand, Andrea experienced an increase in business inquires from more aligned leads. The increase in visibility and inquires led to her signing on several new clients and resulted in an increase in business revenue.
Andrea finally has the confidence to get consistent with her marketing efforts and looks forward to onboarding her new clients via her steamlined and on-brand client experience we developed during her project.
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