Websites &seo for Beauty and Wellness Pros who
are over being under booked and
invisible to clients + search engines

don't believe the hype
Your business doesn’t have to depend on social media (or ads) to survive.

Let's be real, most beauty and wellness professionals have a website. What they don't have is one that works. Aesthetic brand colors, brand photos, plenty of compliments. And still relying on IG, word of mouth, or paid ads to fill their books.

Your website could be the workhorse behind your business. But most are only built to look good, not to show up where your next clients are actually looking.

At The Rebrand Lab, design is just one part of the bigger picture. Pairing it with industry-specific SEO is what helps people find you, trust you, and book you. Which is kind of the whole point of your website, right?

Domanique Taylor of The Rebrand Lab leaning over her desk to answer a vintage rotary phone
Domanique...
I'm tired of posting on IG :(
I just want to do my actual job
Hey Faith!
Honestly, I get it
Let's put your website to work
Avatar: Domanique
website client
“Our website was good before, but once Dom came on, I feel like our volume increased. People can stop at our website and see the vision and the heart behind it. She stewards your business like it’s her own."
Danielle Akrie
Hair Stylist & Salon Owner
website client
“I’m a counselor. I didn’t go to school for marketing, but Domanique gets it. She helped me infuse my personality into my website, and the biggest change I’ve seen is getting clients who are better aligned with my therapeutic approach.”
Autumn Goodson, LPC, NCC
Counselor & Practice Owner
Pittsburgh website designer Domanique Taylor leaning on a railing by the river with the city skyline behind her
Seo Nerd. THE LEBRON OF WEBSITES.

Hey, I'm Domanique. Welcome to The Lab.

I grew up around beauty & wellness businesses, so I know your world from the inside. I've also seen a lot of businesses launch pretty websites and get compliments while the owners still had to become content creators to keep their schedules full.

That's what pushed me to do things differently. After 6+ years of designing websites, I figured out something important. Just having a website isn’t enough to keep your business booked and growing.

So I built an approach that blends personality-driven design, industry-specific strategy, and SEO, so your website can finally pull its weight.

new! free private podcast
The Driver's Seat

You have a website. It does its job. But a website that doesn't get much traffic won't book many clients. Successful businesses know how to drive traffic on demand.

The Driver's Seat teaches you 6 creative ways to get more eyes on your website, so more of the right people find you, click around, and book you. And you don't have to be techie to use what you learn. Everything's explained super casually.

Get in the driver's seat. Binge it today.

Phone playing the first episode of The Driver's Seat, a private podcast from The Rebrand Lab, with lime green sports car cover art
Phone playing the first episode of The Driver's Seat, a private podcast from The Rebrand Lab, with lime green sports car cover art
Get inside the lab

Ready for a site that does more than look the part?

If your website looks good but it's not bringing in new clients or helping you get found online, it’s time to put it to work. Let’s build a site that keeps you top of mind, without relying on Instagram, referrals, or paid ads to do all the heavy lifting.

Considering working together? Don't drag your feet reaching out. I only take on a handful of projects at a time, so each client gets my full attention. Quality over quantity, always.

Domanique Taylor, owner of The Rebrand Lab, in a lab coat examining a glass flask beside a microscope