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As a busy business owner with more unread emails than I'd like to admit...

I value your time and the space in your inbox. That's why, twice a month, I share only my absolute best stuff—aka my Lab Notes.

It's a healthy mix of website tough love (because someone needs to tell you why your website is low-key sabotaging your sales) and actionable SEO tips proven to get your business more inquiries, bookings, and sales.

Lab Notes is a space to learn what's working for beauty, wellness, or event businesses like yours, without the fluff of a traditional newsletter or the chaos of a social media feed. It's too valuable to miss out on, so sign up today!

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Welcome gift loading: The difference between “meh” and “money” might just be your website buttons. Get my high-converting Button Swipe File when you subscribe.